Toolbox

The project set out to highlight a selection of Cartier’s iconic pieces through a stripped-back, understated aesthetic. With clean backgrounds, minimal elements, and only subtle light effects, the focus stayed entirely on the elegance and richness of the materials. All the films were developed in collaboration with In Fine agency, handling direction, concept and production, with our team in charge of modeling, lighting and finishing, alongside Chien Bleu and Melvin Le Riboter in co-direction and animation.